ROLE AND UTILITY OF CUSTOMIZATION IN THE AUTOMOBILE INDUSTRY (FOUR-WHEELER) ON BUYER’S PERCEIVED VALUE AND PURCHASE DECISION IN URBAN MARKETS

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Please use this identifier to cite or link to this item: http://dspace.dtu.ac.in:8080/jspui/handle/repository/22352

Title:	ROLE AND UTILITY OF CUSTOMIZATION IN THE AUTOMOBILE INDUSTRY (FOUR-WHEELER) ON BUYER’S PERCEIVED VALUE AND PURCHASE DECISION IN URBAN MARKETS
Authors:	TIWARI, JATIN
Keywords:	AUTOMOBILE INDUSTRY BUYER’S PERCEIVED VALUE PURCHASE DECISION URBAN MARKETS
Issue Date:	Dec-2025
Series/Report no.:	TD-8379;
Abstract:	NOT AVAILABLE
URI:	http://dspace.dtu.ac.in:8080/jspui/handle/repository/22352
Appears in Collections:	MBA

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File	Description	Size	Format
JATIN TIWARI BMBA.pdf		1.39 MB	Adobe PDF	View/Open
JATIN TIWARI PLAG.pdf		1.5 MB	Adobe PDF	View/Open