ANALYZING COMPETITIVE LANDSCAPE & IDENTIFYING OPPORTUNITIES FOR E-RETAIL IN INDIA

DSpace JSPUI

Learn More

Please use this identifier to cite or link to this item: http://dspace.dtu.ac.in:8080/jspui/handle/repository/17454

Full metadata record

DC Field	Value	Language
dc.contributor.author	JAIN, ABHISHEK	-
dc.date.accessioned	2020-02-05T05:12:54Z	-
dc.date.available	2020-02-05T05:12:54Z	-
dc.date.issued	2014-05	-
dc.identifier.uri	http://dspace.dtu.ac.in:8080/jspui/handle/repository/17454	-
dc.description.abstract	India has an internet user base of about 238 million as of 31st December 2013. The penetration of e-commerce is low compared to markets like the United States and the United Kingdom but is growing at a much faster rate with a large number of new entrants. Hence, it becomes inevitable to understand what drives the online shopping business. In the report we shall try to answer of the following questions, some in brief and some in great detail. Key Objectives  To understand the key criterion Customer selects an online shopping portal.  To understand the retailers perspective on improving online shopping experience.  To identify best practices and opportunities in e-Retail in India  Recommend possible solutions which positively impacts the growth of e-Retail  Understanding the future of online shopping for India 2020. Key	en_US
dc.language.iso	en	en_US
dc.relation.ispartofseries	TD-1420;	-
dc.subject	E-RETAIL	en_US
dc.subject	E-COMMERCE	en_US
dc.title	ANALYZING COMPETITIVE LANDSCAPE & IDENTIFYING OPPORTUNITIES FOR E-RETAIL IN INDIA	en_US
dc.type	Thesis	en_US
Appears in Collections:	MBA

Files in This Item:

File	Description	Size	Format
Dissertation Report - Abhishek Jain.pdf		1.83 MB	Adobe PDF	View/Open