STUDY OF REVERSE LOGISTICS IN TRADITIONAL AND NEW FORMS OF RETAIL OUTLET

Abstract

The dissertation project of a management student plays an important role to develop him into a well groomed professional. It gives theoretical concepts a practical shape in the field of applications. The report contains the study of reverse logistics which is an integral and important part of any supply chain. The report title is ―Study of Reverse Logistics in Traditional and new form of Retail outlets‖. This report gives an overview of reverse logistics in India, its importance, current scenario and future scope in retail industry. The study was conducted to know the reverse logistics process in small traditional and new forms of retail outlets. One of the objectives was to study the recent trends that exist in e-Retail format in India and how political, social, economical and technological factors are affecting reverse logistics. The project began with the secondary research by reading various journals related to reverse logistics. Authentic data were collected through various sources and then inferences were drawn. Then schedule of interview was prepared to gather the information from various store managers, inventory managers, shopkeepers of various retail outlets. Though the interview was unstructured the basic emphasis was on reverse logistics system of their company. Before that few questions were noted down in mind so that the discussion would be within the objective premises. After that data were collected and inference was drawn.