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http://dspace.dtu.ac.in:8080/jspui/handle/repository/17097Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | AHMAD, NASEEM | - |
| dc.date.accessioned | 2019-12-10T11:56:49Z | - |
| dc.date.available | 2019-12-10T11:56:49Z | - |
| dc.date.issued | 2016-05 | - |
| dc.identifier.uri | http://dspace.dtu.ac.in:8080/jspui/handle/repository/17097 | - |
| dc.description.abstract | The selected topic for the research is “Study on Consumer perception and Attitude Towards use of Mobile Wallet” .The study is conducted during the 20th April 2016 to 25th April 2016. The main objective of the study is to understand the consumer perception and attitude towards use of Mobile Wallet in Digital era. To determine out the factors, which is most important in creating stimulus in Indians? To understand the use of Mobile Wallet as a payment gateway for utilities bill payment. To figure out how Indian are comfortable in using digital payment gateway to purchase a product. To understand post purchase behavior of Indian consumers and the future of mobile wallet in India. | en_US |
| dc.language.iso | en_US | en_US |
| dc.relation.ispartofseries | TD2657; | - |
| dc.subject | MOBILE WALLET | en_US |
| dc.subject | TECHNOLOGY | en_US |
| dc.title | STUDY ON CONSUMER PERCEPTION AND ATTITUDE TOWARDS USE OF MOBILE WALLET | en_US |
| dc.type | Thesis | en_US |
| Appears in Collections: | MBA | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Study on consumer perception and attitude towards.pdf | 2.24 MB | Adobe PDF | View/Open |
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