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http://dspace.dtu.ac.in:8080/jspui/handle/repository/16980Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | GUPTA, AYUSH | - |
| dc.date.accessioned | 2019-11-26T07:19:15Z | - |
| dc.date.available | 2019-11-26T07:19:15Z | - |
| dc.date.issued | 2017-05 | - |
| dc.identifier.uri | http://dspace.dtu.ac.in:8080/jspui/handle/repository/16980 | - |
| dc.description.abstract | The purpose of this study has been to study Online Banking and the factors which affect the adoption of Online Banking in India and build a comprehensive model for the same. A semi structured questionnaire with 22 questions was administered to 200 respondents for the purpose of collecting information on five variables which were drawn from previous online banking literature and related to the context of a developing country .Several statistical techniques were used to find a suitable model explaining the factors which lead to adoption of online banking. It was found out that Internet banking Awareness, Quality of Internet and Computer Self Efficacy were the major factors which contributed to the adoption of online banking in India. | en_US |
| dc.language.iso | en_US | en_US |
| dc.relation.ispartofseries | TD2754; | - |
| dc.subject | ONLINE BANKING | en_US |
| dc.subject | MANAGEMMENT | en_US |
| dc.title | ONLINE BANKING AND IT'S ADOPTION IN INDIA | en_US |
| dc.type | Thesis | en_US |
| Appears in Collections: | MBA | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Ayush Gupta final pdf.pdf | 1.77 MB | Adobe PDF | View/Open |
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