DSpace JSPUI
DSpace preserves and enables easy and open access to all types of digital content including text, images, moving images, mpegs and data sets
Learn More
Please use this identifier to cite or link to this item:
http://dspace.dtu.ac.in:8080/jspui/handle/repository/16980| Title: | ONLINE BANKING AND IT'S ADOPTION IN INDIA |
| Authors: | GUPTA, AYUSH |
| Keywords: | ONLINE BANKING MANAGEMMENT |
| Issue Date: | May-2017 |
| Series/Report no.: | TD2754; |
| Abstract: | The purpose of this study has been to study Online Banking and the factors which affect the adoption of Online Banking in India and build a comprehensive model for the same. A semi structured questionnaire with 22 questions was administered to 200 respondents for the purpose of collecting information on five variables which were drawn from previous online banking literature and related to the context of a developing country .Several statistical techniques were used to find a suitable model explaining the factors which lead to adoption of online banking. It was found out that Internet banking Awareness, Quality of Internet and Computer Self Efficacy were the major factors which contributed to the adoption of online banking in India. |
| URI: | http://dspace.dtu.ac.in:8080/jspui/handle/repository/16980 |
| Appears in Collections: | MBA |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Ayush Gupta final pdf.pdf | 1.77 MB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.