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Please use this identifier to cite or link to this item: http://dspace.dtu.ac.in:8080/jspui/handle/repository/16804
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dc.contributor.authorKHAN, MAHVISH MATIN-
dc.date.accessioned2019-11-05T06:03:13Z-
dc.date.available2019-11-05T06:03:13Z-
dc.date.issued2018-05-
dc.identifier.urihttp://dspace.dtu.ac.in:8080/jspui/handle/repository/16804-
dc.description.abstractTo target the particular market it is mandatory for a marketer to understand the customers’ expectations and their requirements. The customers today are increasingly aware and highly responsive. The main objective of this project is to know consumer awareness about brands. And how they accept those brands which they notice in the movie. Marketer use cinema as promotining place due to easily available audiences.en_US
dc.language.isoen_USen_US
dc.relation.ispartofseriesTD4415;-
dc.subjectBOLLYWOODen_US
dc.subjectCINEMAen_US
dc.subjectMARKETINGen_US
dc.titleEFFECT OF BOLLYWOOD CINEMA IN MARKETING OF PRODUCTSen_US
dc.typeThesisen_US
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