DIGITAL TRANSFORMATION – PENETRATION STRATEGY FOR SMB/SME DELHI-NCR

Abstract

The coming of ICT upheld by new innovative enhancements like IOT, Big information registering, Industry 4.0 is changing the everyday usefulness of our lives drastically. Make in India activity of Indian government and further help to startup's can take the Indian economy to the new apexes and make huge work openings. In view of its ideal approach, it has begun getting consideration from everywhere throughout the world. Having objective at the top of the priority list to change India as the worldwide assembling center point, the Government of India (GOI) has propelled the huge dream venture by name "Make in India". The push for computerized from GOI is making disturbance unavoidable, new companies with solid immaterial resources are testing the market. Innovations like distributed computing, IOT, Big information, blockchain has disturbed the way business works. Recent college grads and computerized locals are requesting more custom item which suites their necessities and that too instantly. The business-centric policies and the conducive environment for the investment are expected to play a major role in the realization of this project. Make in India campaign is immensely benefited by disruptive technology for providing innovative ways to the sustainable development of manufacturing organizations. Taking into account the current scenario of technology, this review addresses the impact of Digital Transformation on entrepreneurship. Moreover, this research article focuses on definitions, characteristics, business value, relevance to manufacturing sector and adoption of Digital transformation process in India. The main objective of this paper is to provide an overview of digital transformation in India, and opportunities made available for startups through Make in India campaign.