CROSS - CULTURAL TRAINING

Abstract

Understanding the values, attitudes and behaviors of people in various countries is the key to Global business. Every country has its own culture. Therefore to help companies gain a competitive advantage in the global marketplace, training organizations is build which offer cross-cultural training Cross-cultural and intercultural training, a marginal idea 30 years ago, has boomed into mainstream acceptance in the past 10 years with international businesses tapping into a large and sometimes expensive array of cross and intercultural training programs for their employees. When organizations become cross-border entities, cross-cultural factors start affecting every aspect of the business. The report deals with the following: Culture and its elements. Cross-Cultural Training and Objectives. Hofstede’s Cultural Dimensions Cultural analysis of: • China • India • Malaysia • Germany • Japan