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THE EFFECTIVENESS OF INFLUENCER MARKETING ON GEN Z CONSUMER PURCHASE DECISIONS See

RETAIL FORECASTING AND STOCKOUT DETECTION USING MACHINE LEARNING: A UNIFIED COMPARATIVE FRAMEWORK See

BEYOND THE DOORSTEP: EXPLORING THE WORK CONDITIONS OF DELIVERY AGENTS IN QUICK COMMERCE See

SILENT SURVEILLANCE: HOW PERSONALIZED DIGITAL MARKETING INVADES CONSUMER PRIVACY IN INDIA See

IMPACT OF DIGITAL MARKETING STRATEGIES ON CONSUMER PURCHASE BEHAVIOUR IN THE E-COMMERCE INDUSTRY See

IMPACT OF EMPLOYEE-GENERATED CONTENT ON CONSUMER TRUST AND BRAND AUTHENTICITY See

DARK PATTERNS IN INDIAN RETAIL APPS See

PREDICTING CUSTOMER CHURN USING MACHINE LEARNING TECHNIQUES: A CASE STUDY ON TELECOM CUSTOMERS See

IMPACT OF INFLUENCER MARKETING ON PURCHASE INTENTION WITH SPECIFIC REFERENCE TO HEALTH AND BEAUTY PRODUCTS See

CUSTOMER PERCEPTION TOWARDS INTERNET BANKING SERVICES See

IMPACT OF WORK FROM HOME POLICIES ON EMPLOYEE PRODUCTIVITY AND JOB SATISFACTION See

A STUDY OF MERGERS AND ACQUISITIONS – CORPORATE DIVESTITURE: A STUDY OF RETURNS TO SHAREHOLDERS See

EVOLUTION OF THE GAMING INDUSTRY: FROM PLATFORM-BASED MODELS TO MONETIZATION-DRIVEN ECOSYSTEMS POWERED BY UGC, CLOUD GAMING, AND AI See

THE MAJOR CHALLENGES AND STRUCTURAL CHANGES RESHAPING THE INDIAN AUTOMOBILE SECTOR See

IMPACT OF GEOPOLITICAL DISRUPTIONS ON B2C EXPORT LOGISTICS: A STUDY OF INDIA POST INTERNATIONAL SERVICES (FEBRUARY - MARCH 2026) See

LIVING ON EMI: HOW EASY CREDIT IS CHANGING SAVING AND INVESTMENT BEHAVIOR See

A STUDY ON INFLUENCE OF BUY NOW PAY LATER ON CONSUMER BEHAVIOUR See

COMPARATIVE PERFORMANCE ANALYSIS OF ACTIVE AND PASSIVE MUTUAL FUNDS IN INDIA See

HYPERLOCAL DIGITAL MARKETING AWARENESS AND ADOPTION AMONG INDIAN USERS See

A STUDY ON THE IMPACT OF SOCIAL MEDIA MARKETING ON CONSUMER PURCHASE DECISIONS AMONG YOUTH See