PERFORMANCE ANALYSIS OF SUPPLY CHAIN THROUGH ANALYTICAL NETWORK PROCESS

Abstract

The role of Supply Chain Management is very crucial in the success of every company. In this period of globalization it is the requirement that the supply chain of the company should work efficiently to achieve customer satisfaction, productivity and growth. This study considers the important decision making criteria related to Supply Chain performance like Quality, Cost, Delivery reliability, Flexibility and Customer Services. The detailed analysis is done to find out the important performance parameters of the supply chain. ‘Analytical Network process’ the multi criterion decision making tool is used here to find out the important priorities of the of the supply chain. The input for this study was taken from the academia and experts from the industry. From this study we find that Firms quality assurance , Firms cost performance, Execution of the policies and Customer flexibility are most important parameters on which the company should focus to impr...